I, too, move
After Effects, Procreate, Premiere Pro, Animate, Photoshop, Illustrator
Motion Graphics + Design / University / Fall 2020
Featured: votobooth2020, CMU Design Homepage
Role: Writer, Graphic Designer and Animator
Through a collaboration with studentvote.org and the New Voter Project, I came up with a unique system that would empower the next generation of leaders to stand up for the movements important to them by voting through a communication system designed around an original poem I wrote, “I, too, move.”
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Final Key Shots︎︎︎
For my social media campaign and merchandise collateral, I developed materials that would speak to my audience from an emotional and political point of view. Some pieces were informational, like registration deadlines or voting by mail checklist, while some encouraged voting through the emotional lens of the way 2020 shook the world.
My merchandise also was designed based on our social climate and issues important to voters like health (masks), sustainability (reuasable bottles), and social action (lawn signs).