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The Sound Garden





This project was part of a proposal for the Bloomberg Asphalt Art Initiative awarded to the community of Friendship, PA. The goal was to share the beautiful and unique sounds of the neighborhood through iconography and typography that could eventually take form as a mural painted by community members.





Brand

The design system we created was based on the unique sounds of Friendship such as rain, folliage, and transportation. Each sound had it’s own unique icon and color designated to it and could combine with other icons to form new sounds and shapes.











Marketing

The marketing materials were created to gather support for the event from local volunteers. Everything from name cards to walkway signs to banners were created for the event.














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